E-Newsletter Special Offer

Look Print’s New Series — 101 Marketing Ideas for Advertising with ‘BIG’ prints!


Look Print is pleased to bring you regular interesting facts and examples to make your marketing even more successful. Let us show you the world of large format advertising and it’s amazing possibilities. Today’s issue is focused on….

Transit Advertising

Does this sound familiar?
  • Your customers are a moving target — in their cars, on the streets, shopping around town.
  • Your old- school marketing via newspapers, magazines, TV, radio, etc. can’t cut through all the advertising noise. -> Your products and services often remain unnoticed.

Yes, …then transit advertising is a proven option!

Transit Advertising puts your message where your customers will see it, with millions of opportunities a year! Transit Advertising carries your message all over the country with larger-than-life motion at an affordable cost. Transit takes your advertising to neighbourhoods where billboards are not available as well as busy downtown corridors. It’s a terrific way to give your advertising maximum exposure.


Why is transit advertising so clever?


What do leading marketers say?

McDonald’s
“Transit advertising is ideal for driving impulse purchase. With so much of our store sales coming from impulse buyers, the big, bold food-focus ad images on a wide array of transit properties, is making a significant impact.”

Mark Freeman, Owner-Operator, President Chicago metro co-op group


Saab
“The key benefit of truckside advertising for an auto manufacturer like Saab is that our brand and product messages reach customers in an environment where they’re thinking about the cars around them — that’s the kind of targeted marketing that appeals to Saab.”

Joel Manby, President/CEO, Saab


Maidenform
“We were looking for a high-exposure medium to make consumers aware of a new line of shapewear. Maidenform felt that by combining the frequent viewers and wide-reaching media that buses provide with the sensuous imagery presented on our creative, we could best reach our target audience.”

Manette M. Scheininger, Senior Vice President, Maidenform


A few examples for successful transit advertising:

Interesting?

If you think transit advertising could push your sales as well — contact us today! Our team is looking forward to find the perfect solution for you.


Call NOW on 02 9568 6855 and ask for one of our friendly Account Managers.


Mention this newsletter and receive double KOOL REWARDS points for your next transit promotion!

 



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Look Print
277 Parramatta Rd
Leichhardt NSW 2040
T: +61 2 9568 6855
F: +61 2 8585 1100
W: www.look.com.au
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